Hints of cocoa and citrus zest, with a finish enhanced by leather aromas. The praise this coffee received from customers and restaurant critics who dined at Joe Beef encouraged Fred and Dave to start marketing their blend. In order to do so, they partnered with a true Montreal institution: Café Union. Founded in 1910 and boasting over 100 years of expertise, this master roaster’s reputation is firmly established. In addition, the convenient resealable bag designed in Japan preserves freshness.